Embrace all the opportunities digital has to offer!
Changes to audience demands, business models, and distribution challenges mean we need to reimagine how we bring value to our communities with our journalism while building a robust business for the digital future.
To help do so, IPI and MIDAS launched the NewsSpectrum Digital News Accelerator. It’s a chance to learn from experienced publishers, product managers, and journalism leaders in this special series of webinars and online workshops designed for minority-language news media.
Topics
Over four courses in March we covered how to:
- Find ways to take your journalism to new people
- Use new journalism formats and platforms to engage audiences
- Conduct and use audience research
- Design, test, and build new products that meet your audience’s needs and values
- Diversify your revenue streams
- Build reader revenues
- Explore different business strategies
- Develop strategies to support your journalists and combat online harassment
The Accelerator programme is designed for media professionals (including journalists, editors, media managers, business and product managers, community managers, etc.) working for European news outlets that publish in a regional or minority language, including migrant languages and Roma languages. Freelance journalists who regularly collaborate with minority-language media are also welcome.
MISSED THE EVENT? VIDEO WILL BE AVAILABLE SOON
Programme
♦ Tackling online harassment and smear campaigns
March 8, 2022 I See full details here
♦ Digital skills for the reader revenue era in publishing
Part 1: Thursday, March 17
Part 2: Friday, March 18
See full details here
♦ Audience research and product development for small newsrooms
Part 1: Tuesday, March 22
Part 2: Wednesday, March 23
See full details here
♦ New media business models and diversifying revenue streams
Part 1: Tuesday, March 29
Part 2: Wednesday, March 30
See full details here
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